New stores: Bashundhara City, Banani, Bailey Rd

A bra for every body: five women, five shades, in SHAPE seamless bras

SHAPE Lingerie · Dhaka

The Fitting Room by SHAPE

The questions women ask us at fittings, answered in plain words.

15 guides in Fit and sizing

Ordering Online for the First Time: Getting the Size Right
About 65% of our online orders come from women buying a bra from us for the first time. This is the step-by-step process we...
The 8 Questions Women Ask at the Counter, Answered
Our store associates and fit advisors hear the same questions every week. We collected the top eight from an August 2026 team survey and...
The 5-Point Fit Check Our Advisors Use in the Fitting Room
The same five checks our fit advisors run in every SHAPE fitting room, written down so you can do them at home. Band, cups,...
Bra Words in Plain English and Bangla: 40 Terms
Every word you will see on a SHAPE product page or hear in a SHAPE fitting room, explained in plain English with Bangla where...
Round or Hourglass: Same Size, Different Fit
Your friend's 36C fits her perfectly and feels wrong on you. That is shape, not size. What a fit advisor reads that a tape...
Bought Your Bra Abroad? Convert It Here
A third of the women we surveyed have bought bras abroad, and most arrive with a size that means something different on every chart....
Wide Coverage or Lean Cut: What It Means
A 36C in a wide-coverage bra and a 36C in a lean-cut bra are different garments. The width of the cup decides whether you...
How Long Should a Bra Last?
Six months is honest. Nine is good care. Twelve is the ceiling. The founder's answer to "olpo din e loose hoye jay", the three...
Bras in 3XL, 4XL and 5XL in Bangladesh
Nearly a quarter of the women who message us ask about 3XL to 5XL. Here is exactly which SHAPE bras reach which size, how...
Free Size Help on Messenger and WhatsApp
Nine in ten women reach us on Messenger first. Here is what a size consultation asks, why it asks it, what you get back,...
Between Two Sizes? Go Up One. Here's Why
'Is 34C an M or an L?' On every seamless SHAPE bra the rule is the same: between two sizes, go up one. Here...
5 Red Flags You're in the Wrong Bra
Five signs, from SHAPE's founder, that your bra is the wrong size: the band arcs up, you can barely breathe, the cup or sides...
The SHAPE Size Chart: What 34C Means
SHAPE bras run in letters, not band and cup. Here is the chart, what 34C means in M, L and XL, and the one...
What Happens at a SHAPE Fitting
Never had a bra fitting? Here is exactly what happens in a SHAPE fitting room, step by step: a few questions, two measurements, a...
How to Measure Your Bra Size at Home
All you need is a soft tape and two numbers: your band and your bust. Here is how to take them properly at home,...